Online conversations produce enormous amounts of data—by 2027, almost six billion people are expected to use social media*. Insights from these online conversations help your brand understand what your customers REALLY think, feel, and need.
By “listening” to real-time conversations based on specific keywords and phrases, regions, and/or personas, you can gain a more holistic view of what’s happening within your business landscape.
Check out our new Social Listening Whitepaper for a step-by-step guide on how this channel can unlock exclusive insights to your 2023 strategy.
*Statista
**Sermo Physician Social Media Report, 2022