Hey Novo Nordisk

Get your innovative treatments and devices into the hands of patients who need them

Accelerate decision making with peer-powered physician insights & engagements​

The days of slow, expensive market research and siloed physician engagement tactics are finally behind us. Leverage Sermo’s holistic HCP insights and engagement solution that connects you directly with your customers and drives result. Plus, with a global MSA already in place, working together is always a breeze.

Listen to your customers

Uncover hidden physician insights in our social intelligence platform.

Social intelligence platform

Build custom HCP panels

Custom panels for each brand based on your target lists can be leveraged for insights generation and engagement campaigns.

Custom HCP Panels

Gain valuable insights to inform strategy​

Launch quick-turn surveys to test messaging, understand physicians’ needs and knowledge gaps, and more.

Insights

Launch highly-targeted engagement campaigns

Tech-first social platform for physicians offers native engagement solutions, NPI level targeting and physician-level data (US-Only). Bonus – Novo Nordisk is already running campaigns on Sermo!

Engagement solutions

Measure performance with comprehensive reporting​

Metrics customized to your preferences and key segments​.

Understand ad impact & effectiveness​

Fuel and optimize your future content strategy with a custom ad impact study. Example study insights shown here.

Ad impact and effectiveness

Meet your (already engaged on Sermo) customers

We’re more than just a research panel. 1M+ physicians across 150 countries come to Sermo to collaborate, help solve patient cases and contribute insights to help advance medical knowledge & innovation.

For Market Research, our reach extends beyond physicians to include all mid-level practitioners, payers, administrator roles and more.

Example specialty reach

263,000+
PCPs globally
28,000+
Endocrinologists globally
52,400+
Cardiologists globally
64,600+
OB/GYNs
12,000+
Hematologists
63,400+
Pediatrics

In the age of social media, engaging with HCPs online is more important than ever.  89% of physicians rate physician-only social platforms, like Sermo, more credible than general social media networks.*

Success stories

See how it works

Leveraging real-world evidence to drive physician engagement

Explore now
Pharma immuno-oncology leverages RealTime for feedback

Pharma immuno-oncology leverages RealTime to get feedback

Explore now

Pharma co gained HCP insights on atopic dermatitis in 5 days

Explore now

Say hello to more impactful ways of engaging & understanding physicians

Uncover hidden physician insights in our social intelligence platform

  • Monitor conversation trends
  • Inform decision-making
  • Track key voices


Leverage smart campaign executions to increase physician engagement

  • Dynamically target new physicians throughout the course of your campaign
  • Trigger messaging to physicians who take certain actions during your campaign
  • A/B test 2 creatives during a 1-month flight to see what resonates more
Dynamic targeting

Deliver what 8 in 10 physicians say they highly value: personalized content

Build 1-1 experiences with dynamic content for:

  • Direct messages
  • Dedicated emails
  • Video & image ads
Personalization

Connect with physicians directly through your post

Leverage our new Physician Connect Form on an interactive post – ideal for future communications or acquisition initiatives such as clinical trials.

Physician Connect Form

Align with the latest medical breakthroughs

Sponsor expert panel discussions on the latest medical congresses such as ASCO and EADV, powered by Sermo’s Live Events platform.

Sermo Rounds

Build your medical portal

Current verified Sermo physician members can use their Sermo triple-verified credentials to log in to your site via Single Sign On.

Single Sign On

Meet your dedicated Novo Nordisk Team!

US

Beth Peinkofer
Beth Peinkofer
VP, Insights Specialist
Yousef Elhusseini
Director, Commercial Development

EU/APAC

Alejandra Mazo
Director, Business Development

Tell us about your project