Hey AstraZeneca

Push the boundaries of science to deliver life-changing medicine

Accelerate decision making with peer-powered physician insights & engagements​

The days of slow, expensive market research and siloed physician engagement tactics are finally behind us. Leverage Sermo’s holistic HCP insights and engagement solution that connects you directly with your customers and drives result. Plus, with an MSA already in place, working together is always a breeze.

Listen to your customers

Uncover hidden physician insights in our social intelligence platform.

Social intelligence platform

Build custom HCP panels

Custom panels for each brand based on your target lists can be leveraged for insights generation and engagement campaigns.

Custom HCP Panels

Gain valuable insights to inform strategy​

Launch quick-turn surveys to test messaging, understand physicians’ needs and knowledge gaps, and more.

Insights

Launch highly-targeted engagement campaigns

Tech-first social platform for physicians offers native engagement solutions, NPI level targeting and physician-level data (US-Only). Bonus – AstraZeneca is already running campaigns on Sermo!

Engagement solutions

Measure performance with comprehensive reporting​

Metrics customized to your preferences and key segments​.

Understand ad impact & effectiveness​

Fuel and optimize your future content strategy with a custom ad impact study. Example study insights shown here.

Ad impact and effectiveness

Meet your (already engaged on Sermo) customers

We’re more than just a research panel. 1M+ physicians across 150 countries come to Sermo to collaborate, help solve patient cases and contribute insights to help advance medical knowledge & innovation.

For Market Research, our reach extends beyond physicians to include all mid-level practitioners, payers, administrator roles and more.

Example specialty reach

40,400+
Oncologists globally
52,100+
Cardiologists globally
28,000+
Endocrinologists globally
258,000+
PCPs globally
22,000+
Pulmonologists globally
9,800+
Immunologists globally

In the age of social media, engaging with HCPs online is more important than ever.  89% of physicians rate physician-only social platforms, like Sermo, more credible than general social media networks.*

Save the DIY for your home improvement projects

While our RealTime platform is simple enough to launch & analyze quant & qual studies on your own, save time by leveraging our network of expert healthcare researchers for:

  • Questionnaire optimization or design
  • Data processing, charting and/or dashboarding
  • Business insights presentations, and more
Drug rating

Success stories

See how it works

Leveraging real-world evidence to drive physician engagement

Pharma immuno-oncology leverages RealTime for feedback

Pharma immuno-oncology leverages RealTime to get feedback

Pharma co gained HCP insights on atopic dermatitis in 5 days

I love these answers! They are tracking and validating much more extensive (and expensive) research.

US/Global Insights & Analytics Director
AstraZeneca

Meet your dedicated team!

US

Beth Peinkofer
Beth Peinkofer
VP, Insights Specialist
Rachel Spindel
Rachel Spindel
Senior Director, Commercial

EU/APAC

Vishal Jhanjee
VP, Sales

Tell us about your project